Remember the spectacular space in London where Fendi served delicious coffee at the Fendi Café? Now imagine the café get turned into a fantastic capsule collection. That is the Fendi California Sky collection, created in collaboration with Los Angeles-based visual artist Joshua Vides.
Using 2D illustration as the core theme, the California Sky collection features Joshua's signature black and white marker aesthetic and interpreting that into a series of ready-to-wear, accessories and bag collections.
While 2D illustrations is used as a concept, the effect is more three-dimensional that you'd imagine, where charming 3D, tromp-l’oeil effects are visualised by mapping the seams and edges of a range of urban and resort styles.
Reworking the FENDI Stamps and the iconic FF logo, the collection is taken to the streets of California to bring out a cartoonish, graphic exuberance that plays on both cool streetwear and classic Roman motifs we love from Fendi.
From luxurious featherweight fur coats, cardigans and reversible padded blousons to the Peekaboo and Baguette iconic bags, the Fendi California Sky collection bring the dynamic, free-spirited Californian dream to life. One that makes our wardrobe a fun and liberating experience for the coming season.
Are you onboard for a ride into the Californian sunset ala Fendi style?
See the gallery below for the full Fendi California Sky collection: