Chanel's Gabrielle bag campaign to star Kristen Stewart, Pharrell and more

The new handbag campaign is set to drop on 3rd April 2017.
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Making its debut on the Spring 2017 runway at Paris Fashion Week, Chanel's Gabrielle bag is a mischievous wink to Gabrielle Chanel, created by the master Karl Lagerfeld.

And in classic Chanel fashion, one set to surprise us, the house of Chanel will be launching a unique handbag campaign dedicated to the Gabrielle bag starring a stellar cast of icons.

Set to launch on 3rd April 2017, the house has cast three of its ambassadors  Kristen Stewart, Pharrell Williams and Caroline de Maigret, along with Cara Delevingne to front the campaign.

The four, long associated with Chanel for its many projects and campaign, will each interpret the Chanel's Gabrielle bag with their own flair to illustrate the versatility, strength and elegance of the new silhouette.

Sporting a rigid thermoformed black base and quilted white body that is accented with classic Chanel chains, the Gabrielle bag renews the House’s DNA while perpetuating its history and the spirit of its founder who put comfort and liberty at the heart of all her creations.


(Photos: Chanel and Vogue Runway)



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