An explosion of technicolour and techno beats filled its previous Fall 2018 campaign titled #YSL16 and now for #YSL18 Part II (its Winter 2018 campaign), Saint Laurent presents its signature monochrome vision with a magnificent symphony orchestra scoring.
Starring Argentine muse Mica Argañaraz and directed by Inez and Vinoodh, the campaign explores the details of textile and texture from Saint Laurent Winter 2018 collection (the first winter campaign was #YSL17 featuring Kate Moss).
In the campaign video, the shadows and contrasts perfectly highlight the leather's sheen and the shimmering sequins on the dress and under Mica's interpretation, it exudes the subtle, yet rebellious glamour of Saint Laurent.
Head over to www.ysl.com to check out more Saint Laurent Winter 18 campaign videos.
#YSL18 Campaign Credits:
Director: Inez & Vinoodh
Talent : Mica Arganaraz
Music : Sarabanda by Armenia Symphony Orchestra