Outside the Parisian calendar, the maison brings its Fall Winter 2026–27 collection back to the city where it all began, combining memory, strategy, and Alessandro Michele&#39;s creative vision.

Rome is not just a backdrop, but a statement of identity. With the decision to present the Fall Winter 2026–27 collection on March 12, 2026 , in the Italian capital, exceptionally outside the official Paris Fashion Week calendar, Maison Valentino chooses to reconnect directly with its origins. This symbolic and strategic gesture brings the brand back to where it all began in 1960, when Valentino Garavani and Giancarlo Giammetti founded one of the most recognizable houses of Italian couture.

Alessandro Michele at the Valentino Fireflies Spring Summer 2026 fashion show finale (Courtesy of Valentino)

After the &quot;Fireflies&quot; collection, the return to Rome also marks a key moment in the vision of Creative Director Alessandro Michele , called upon to confront a powerful and multi-layered legacy. In a historical moment in which major brands seek new narratives to stand out from the global noise of fashion shows, the decision to step outside the Parisian calendar—even if only temporarily—takes on the value of an act of slowing down, shifting perspective, changing context to redefine the message.

Alessandro Michele, photo Fabio Lovino (Courtesy of Valentino)

Rome, with its wealth of contradictions, monumentality, and intimacy, offers Valentino a narrative platform. It is here that the house can reaffirm its codes of craftsmanship and beauty, freeing them from the standardization of the international circuit. However, an open question remains: will this return to origins be an isolated episode, more symbolic than structural, or the beginning of a deeper dialogue between Italian identity and global positioning? The Rome show won&#39;t provide a definitive answer, but it will offer valuable observational ground while awaiting Alessandro Michele&#39;s new reflection. Because, today more than ever, true luxury is not choosing where to show, but deciding what to tell and to whom.

Valentino returns to Rome: the off-calendar show will be a return to its roots.

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