Moschino unveils Chinese New Year 2020 capsule collection

Moschino celebrates Chinese New Year 2020 with a twist of the house's signature eccentric.
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This Chinese New Year, Moschino unveils a limited-edition capsule collection featuring Mickey Rat to celebrate the Year of Rat. From T-shirt, cardigan to clutch and phone case, the capsule collection features a line-up of womenswear, menswear and accessories that highlights a youthful varsity athletic design.

For the campaign, Moschino creative director Jeremy Scott worked together with photographer Shxpir Huang and fashion stylist Mia Kong to present an avant-garde take on the traditional festival.

The vibrant backdrop and neon lightings set a dynamic mood for the campaign, while emblems like mahjong, red envelopes, peach blossoms and lion dance costumes illuminate the joyous, fun-filled festival.


Swipe the gallery to check out Moschino Chinese New Year capsule collection featuring Mickey Rat:


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