Ace that glow from within with Gucci Beauty’s newest face makeup drops

Your new year glow starts here with the latest Silk Priming Serum and Natural Finish Fluid Foundation.
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While 2020 has made most of us ditch our makeup base, Gucci Beauty is reigniting our glam game with its latest products that ensure the well-being and comfort of our skin - even when the mask is on. 

The new additions to Gucci Beauty face makeup range are the Silk Priming Serum and Natural Finish Fluid Foundation – a divine duo to deliver that natural-looking, weightless-feeling canvas for your looks.

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A huge advocate of expressing true self, the Italian house has been placing individuality and diversity above anything else since day one. And with its ethos of enhancing over masking, we can always count on Gucci Beauty for the most natural finish and breathable formula.

Imbued with Squalene, a hero conditioning and hydrating agent, the Silk Priming Serum serves as a lightweight barrier between your skincare and foundation, keeping the skin plump and strengthening the staying power of your makeup.

And by incorporating Powder Technology and Elastomer Technology into the formula, the serum helps to blur the pores and fine lines with a second-skin finish. Wear it alone if you prefer a feathery radiance.

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Gucci Beauty Sérum De Beauté Fluide Soyeux – Silk Priming Serum
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Gucci Beauty Fluide De Beauté Fini Naturel - Natural Finish Fluid Foundation

Now your skin is soft, supple and ready for the foundation to glide on smoothly. The barely-there finish of this liquid foundation refines the complexion and adds a natural silkiness to the skin without creating any excess coating.

Apply onto your prepped skin using fingertips, build it up for fuller coverage or sheer it out to illuminate your features with a natural glow. 


Visit to find out more.



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