Watches & Jewellery

No Ordinary Love: Van Cleef & Arpels Love Stories

Van Cleef & Arpels’ splendid new Poetry Of Time renditions give new expression to the most powerful and cherished of emotions.
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A spectacular ode to love and romance — the singular tour de force that is the watchmaking universe of Van Cleef & Arpels celebrates love in all its realms and levels of passion and intensity. Embodied ever so magnificently by the Maison's iconic pillars of horology: the Lady Arpels Pont des Amoureux wristwatch, Extraordinary Dials collection and High Jewelry watches, a fresh vision of love is created through the luxury brand’s exceptional art of watchmaking.

Layered with delicate dimensions elicited from dreams, emotions, creativity and fantasy, Van Cleef’s Poetry of Time invites you on a lyrical journey that sparks joy, wonder and exhilaration at every turn conjured by its inspirations and heritage.



Who can resist the charm of Van Cleef’s signature Lady Arpels Pont des Amoureux, created nine years ago and now a permanent collection, depicting two lovers united by a kiss at the stroke of midnight as they stand on a bridge over the Seine, bathed in the nocturnal glow of moonlight? This new chapter sees the amorous pair on the following day, so to speak, having a rendezvous on a bridge and sharing a kiss at midday, enveloped by the radiance of daylight amidst the soft hues of city squares and swallows among the clouds.

To power these romantic scenes on the watch dial is an exclusively developed self-winding mechanical movement fitted with a retrograde module, endowed with 36-hour power reserve. Adding to the new Lady Arpels Pont des Amoureux collection is a delightful animation-on-demand module to activate the kiss at the press of a button.

Similar to the inaugural collection, the dials of the latest Lady Arpels Pont des Amoureux Jour timepieces are also created using the 16th century grisaille enamel technique but with colours employed for the first time in pink and blue enamels, taking 30 to 40 hours and ten or so firing stages for each dial. Rose gold and diamonds are used to further enhance the sparkle of the dreamy dials sitting atop 38 mm diameter rose gold cases, alongside an added scene of the couple reuniting on the case back, and Interchangeable bracelets in alligator or diamond pave.


Elevating the Lady Arpels Pont des Amoureux Jour collection even more is the creation of four new jewellery watches showcasing the lovers in relief as they meet once again on the bridge during the four seasons. Each of the four dials is differentiated by the landscape’s shifting details and colours, and also by the lovers’ apparel to befit each season.

Here, besides the coloured grisaille enamel technique, miniature enamel painting is used together with the evocation of nature’s motifs carved in gold and painted by hand. For a perfectly elegant finish, the bracelets—rose gold for the Printemps, white gold for Été and Hiver, and yellow gold for Automne—of these four watches come bejewelled, fully set with diamonds and coloured stones.

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