Fashion

JW Anderson launches Your Picture/Our Future Campaign

by Abraham Martinez, Usa
07.02.2018
Do you have image fatigue? Do you have a sharp vision? Do you want to be part of a new, new wave? Would you like to photograph JW Anderson's next campaign?

Are you a budding star waiting for that moment to shine? If you are, then the coming Your Picture/Our Future campaign by JW Anderson is just what you need to rise to the top.

The Irish designer just announced the launch of the Your Picture/Our Future, which gives burgeoning image-makers the opportunity to send in six original photographs for a chance to shoot the brand's upcoming Spring/Summer 2018 campaign.

It's radical and passionate, and very on brand for Jonathan Anderson, who is known for always pushing industry boundaries (like the collection he live-streamed on Grindr).

Jonathan says, "We have taken a chance on image-makers in the past, and we decided to do it in an even bigger way now," he wrote in a press release. "Fundamentally, it is about talent giving a chance to talent — this is something I really believe in."

It's important to remember that fashion's love of competition isn't necessarily new. Lots of industry greats got their start with similar opportunities, like Grace Coddington who sent her pictures in for a Vogue modelling competition back in the sixties or Marine Serre, the most recent winner of the LVMH Prize.

So why wait any longer? Stop reading this article and apply now.

Full application details can be found at JW Anderson

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