 Longchamp is at the forefront for New York Fashion Week hitting the stage with rock-and-roll vibes and a new logo.

A Parisian label we all love for its Le Pliage bags, Longchamp has truly elevated the brand&#39;s identity with consecutive seasons of stellar ready-to-wear collections.

And this Fall 2019, Sophie Delafontaine brings Longchamp back to New York Fashion Week for the second time to present a collection that captures the free-spirited energy of travellers with a twist of rock-and-roll vibes to match.

Featuring an array of billowing dressed (a Longchamp signature), the collection is also juxtaposed by architectural jackets, rock-and-roll belts and graphic prints &ndash; perfectly marrying the Parisian chic aesthetic with the edgy New York scene.

The new Longchamp logo arrives!

1549916851377624-Captura-de-Tela-2019-02-11-a-s-18.13.09.jpg

Ready-to-wear aside, Longchamp hits the scene with a bigger statement this season as it introduced a new logo &ndash; the LGP, a type inspired by Bauhaus artists and New York&rsquo;s maze-like grid plan.

Plastered all over the runway &ndash; most notably on the mini Le Pliage bags &ndash; the new LGP logo is the buzz of the town since its debut on the runway. Titled &quot;La Voyageuse&quot;, the new mini Le Pliage mirrors&nbsp;portable vanity cases to exude a ladylike-charm.

See the runway video here:

NYFW: Longchamp Fall/Winter 2019 runway

Find out more on <a href="http://www.longchamp.com">www.longchamp.com</a>.

Longchamp Fall 2019 is all about that journey of self-discovery

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